Category: Brains on Fire

The loneliness epidemic and how you can help fix it.

America has a loneliness epidemic. According to a Harvard Business Review article, “Today, over 40% of adults in America report feeling lonely, and research suggests that the real number may well be higher.” 40% of us. Geez, that makes my heart hurt. The article goes on to say: “In the workplace, many employees — and half of CEOs — …

The beginnings of all things are small

I love firsts. First conversations with someone you’ve just met. First kisses. First time holding a newborn baby. First times in a new place. And first lines of a book are always, always part of my decision to read forward. Part of my job is talking to people who think Brains on Fire might be …

How one simple word change can change your life

There are so many reasons we feel lonely on a personal level. A lot has been written about this lately. Some smart people are even calling loneliness an epidemic. At Brains on Fire, we believe that human connection is the most powerful force on earth. So, you might say we are PEOPLE AGAINST LONELY. Feeling …

What Injustice are You Fighting?

A couple of weeks ago, I attended and spoke at the MO Summit in Asheville. This group of purpose-driven leaders inspired and challenged me; they made my heart happy for two solid days. I love being surrounded by shiny smart, change-the-world people. Kicking off the Summit was Melanie Dulbecco, the CEO of Torani. I’m still …

Good Four is Back… Let’s Give Four Hours For Good!

Brains on Fire has always been committed to helping brands and organizations that want to grow so they can do more good in the world. 2017 was the year we took that declaration public – and turned it on ourselves – by becoming an official B Corp. The process was rigorous and challenged us to …

5 Big Brands You (Maybe) Didn’t Realize Were B Corps

It’s time to call it a wrap on B Corp Month. We’ve spent the past few weeks celebrating being a part of the B Corp family with other businesses that put a focus on their footprints. On top of following along with other B Corps and what they’ve been up to, we’ve mapped out some …

When & How to Disclose – Influencer Edition

If you work in marketing in the year 2018, chances are you’re also working with influencers on behalf of your client brands. If you’re not, you may want to take a moment to review the stats below on the impact of influencer marketing: 70% of millennial consumers are influenced by the recommendations of their peers …

How to Keep a Beginner’s Mind at Work

The other day Geno and I were grabbing coffee at the Village Grind (which is right next to our new Greenville SOON-TO-BE OFFICES!) and something he said hit me and captured my heart. Geno says often that he can’t begin any project with “ideas in mind.” He likes to keep his mind “agnostic” for as …

podcasts we love: episode 1

It’s no big secret that we l-o-v-e to learn here at BOF. Be it deep-diving into obscure industries to help us better serve our clients or the “inspiration” channel on our company Slack, we’re typically just a click away from completely nerding out. One of our favorite learning tools? Podcasts. In this series, Podcasts We …

Lessons Learned in 2017

Okay. I am a bit late with this post. I usually take stock of the year the last week in December when all is calm and quiet. But this year… well, it was not calm, nor quiet. We’ve had quite a year here at Brains on Fire, full of adventure and goodness and change. So, …

Babies at Work

Brains on Fire recently purchased a building in The Village of Greenville, South Carolina. During our initial design stage, I met with a group of ladies we later dubbed “The Fertile Myrtles” to discuss how they’d like to see the office renovated to best incorporate future babies, nursing areas and space for babies while the …

There’s No ‘I’ in BOF

The idea of ‘family’ as a company value gets thrown around in various ways. Southwest encourages employees by reminding them to “Embrace the SWA Family,” and the Zappos spin on the same idea is to “Build a Positive Team and Family Spirit.” At Brains on Fire, we’re all in on this concept, not only as …

Don’t Follow Your Passion

Don’t follow your passion. I believe writing is magic. It helps us think and process the world. The magic is really in the lines between the words. In the pauses. When I was writing our last book, The Passion Conversation, that journey sparked some questions in my own life. Am I really following my passions? …

B Inspired: GladRags

What’s your brand story/founder story? GladRags was founded in 1993 by Brenda Mallory, who was cloth diapering her daughter when she had an aha! moment. She started making GladRags in her spare bedroom and quickly realized she was on to something. We’re still a small business with big ideas: to make washable cloth menstrual pads …

B Inspired: United by Blue

  One of the greatest things about being a B Corp is meeting other companies committed to using their brands for good. In the months ahead, we’ll be introducing you to some of the B Corps who inspire us. Starting with the good folks at United by Blue. What is your brand mission/vision? For every …

Internview: Farewell Ellen

Interns come and go, but the impact they make on Brains on Fire is something that endures well beyond their time in The Firesphere. We also like to think that the lessons learned (both the good and the nutty) during their internships will serve them well, wherever the post-BOF path may lead. We recently reached out to one …

Change, Possibility and Some Exciting News

This has been an exciting couple of years for Brains on Fire. Full of change and growth and “possibility,” to borrow a word from our friend, Hugh Weber. We opened an office in LA, which has made us think smarter and dream bigger. I’m on my way to LA today, as a matter fact. We …

Internview // Meet Hayden

What brought you to Brains on Fire? I previously worked with Andrew at TOWN and had heard about some of the work that he was doing here. I was curious so I checked it out on Instagram and thought it looked like a fun place to apply. What’s your favorite font? Belwe Bold and not …

We Unplugged for a Weekend + This is What Happened

Around these parts, we like to say that Community Management is a “lifestyle job”.  By that, we mean that while it is inherently modern, creative, and often perceived as glamorous, it roams beyond the confines of a traditional 9 to 5.  Your work never stops. You spend a lot of your time between work and …

Walking Towards Omelas

Every Monday we have a “family meeting” at Brains on Fire. It’s not a mandatory meeting but everyone attends. During these meetings, our head honcho, Robbin Phillips, leads the discussion from project updates to deep dives into our financials to celebrating personal successes to the occasional tequila shot. (Now you know why everyone attends.) Inspired …

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