Blog

Work in Progress.

Ramsey is working on a book layout today for the Heroesinrecovery.com community and I saw this set of words. Not exactly sure where they came from, but I had to share. I also woke up this morning to the most beautiful “it’s still summer, but you can taste fall coming” weather and even thought I …

Do you have a Hero?

Walter Cronkite, 1916-2009 “And that’s the way it is.” Saturday night I was at dinner with a large group of people (most of them from Brains on Fire) and a question popped in my head. Do you have a hero? Cordell laughed and immediately said, “Willie Wonka.” I get that. Nathan and his wife Jess …

Creative Exploration #2: A Day in the Life of a Consumer

Time for our second assignment in the Brains on Fire semester of Creative Exploration! Click the above image for the full-size scoop. If you’re joining in the fun, send your list/drawings to Amy@BrainsOnFire.com (or tweet it to @NoMeatballs) by August 29.

Creative Exploration #1 Results: Mini Museum!

A couple weeks ago we began our Brains on Fire semester of Creative Explorations. Assignment #1? Create your own mini museum. Below you will find the results. Thanks to everyone who participated. The museums may be tiny, but they are mighty fascinating. If you missed the semester kick-off, no worries. You can still send a …

Disrupting schemas and igniting word of mouth.

I practice hot yoga about 4-5 times a week, so I am always looking for new and interesting ways to hydrate. Interesting stuff for a marketing blog post? Hang with me. I’ve tried coconut water (tastes like dirty socks). And osmosis water (sounds like a good idea but hauling water in a huge jug from …

Sending a little love.

The world needs more love letters. Amy turned me on to this site several weeks ago and I have been waiting for a perfect day to share. I love this message from their “about” section: The world doesn’t need another website. Not another network. Not another app. What she needs is really basic. Simple. Bare-boned. …

Creative Explorations | Assignment #1: Mini Museum

Eureka moments rarely happen on demand. They surprise us while we’re hurdling down the highway at 70 mph with the window down and the radio up. They pop in during those final twilight moments between awake and sleep. They love the inconvenience of the shower and the bathtub. And as it turns out, not even …

Reframing the conversation.

Image from typeverything.com The other day we had a funny conversation about business speak. Goodness, I have read and heard my share of it. And it got me thinking. There are some really BASIC words in business I don’t care for… I don’t like the word WORK (sounds too hard). And even though I forget …

Rebellion: Just What the Doctor Ordered

Brains on Fire has been honored to walk with our courageous clients at Anytime Fitness as they have embarked on a journey to shake up the fitness conversation. We like to call this new, always-awesome, sometimes-irreverent conversation “The Fitness Rebellion.” What the heck is The Fitness Rebellion? We’re so glad you asked… “The Fitness Rebellion …

When is the last time you used the product you’re selling?

For the past 6 months I’ve had the privilege of working with the team at Liquid Wrench (1). If you’re unfamiliar with the brand, they manufacture a line of specialty lubrication products ranging from high-heat wheel bearing grease to rusty-bolt-fighting penetrating oil. Their products are chemically engineered to work unbelievably well, and this past weekend …

Sushi, Story and Passion.

Not exactly related to sushi, but I love this funny photo of John Moore. And he’s in the story. So good enough. “We have our sushi flown in every day from Japan. The owner’s brother goes to the fish market and picks it out every morning, ices it and ships it to us. We pick …

12 Tidbits of Wisdom for Writers (via Ernest Hemingway)

Ernest Hemingway would have been 113 on Saturday. In honor of the grand (and oftentimes irreverent) thinker, writer and life enthusiast, I spent some time digging back through the litany of wisdom he left behind. “There is nothing to writing. All you do is sit down at a typewriter and bleed.” “The first draft of …

All of That (Visual) Noise, Part 2

A few articles ago, I wrote about the famed ‘noise’ that so many marketers and businesses dread. (1) Not too long after I had written the article, I noticed another type of noise as I walked down the aisle at my local grocery store: Yikes. There’s a ton of noise online, but visual noise can …

Do you dread Mondays?

Be honest. Tell yourself the truth. I’m lucky. I love all my days. I really do. Recently I started taking a few moments on Sunday night to actually write down all the things I’m looking forward to in the workweek ahead of me. And then sharing it by email with the Brains on Fire tribe. …

I Hired the Last Person who Cold-called Me

Every so often Brains on Fire gets a ring from a bright young mind who wants career advice, and where possible I field those calls because my age puts me a bit closer to the desperate job-searching stage of life than other people on our ship. Most people have the same agenda when they call …

Step Into Your Greatness.

With her permission, I get a lot of the photos for my posts from Libby Williams. This one is one of my favorites. Thank you for inspiring me with your photos Libby. The other day, I stumbled on this photo. And it took my breath away. I have been thinking about it for over a …

Endless Possibilities.

This photo, take by Libby Williams, is of Megan’s sweet boy. Happy Monday! Today’s post is from Shannon, one of our wonderful community “shepherds” at Brains on Fire. We think a lot about building community and connecting people through shared passions at Brains on Fire. You can’t ignite a movement, if you don’t have a …

Happy Summer.

This photo is from Libby Williams. And I love what she says about it: “Time for a summer road trip. Time to throw caution to the wind and live a little larger and a little bigger and a little bolder for 3 short months. Time to try something brand new and live a little riskier …

A Love Letter to Our Communities

Today’s post comes to us from the marvelous Victoria Hammond, Community Manager of DeVry University’s DriVen Class… In case you haven’t heard, Brains on Fire is looking for a ROCK STAR Community Manager to join our merry pirate crew. We are so excited about the possibilities and what this new addition means for our clients, …

NOW HIRING: Community Manager!

Today it is my pleasure to announce that the Brains on Fire family is preparing to bring a new pirate on board. Could it be you? We hope so. NOW HIRING: COMMUNITY MANAGER Brains on Fire is looking for a qualified Community Manger to join our team–STAT! The ideal candidate will already have some community …