In an industry that often reduces people to transactions and dollar signs, Brains on Fire has always believed that sustainable success is the result of brands and organizations focusing on how they can make a meaningful, positive contribution to people’s lives. Over the years, we’ve had the honor of helping some amazing brands and organizations do just that – from breaking the stigma associated with addiction to saving the lives of adoptable horses to celebrating teachers to raising awareness about child sex trafficking to inspiring families to learn and grow together. (And these are just a few on a much bigger list.)
Individually, B Corps meet the highest standards of verified social and environmental performance, public transparency, and legal accountability, and aspire to use the power of markets to solve social and environmental problems.
At Brains on Fire, we envision a future where every brand and organization believes that people are more than a transaction and their business can be a powerful catalyst for positive social good. Becoming a B Corp is the next step in our ongoing effort to demonstrate that we’re not just a company that talks about doing good, but actively pursues and embraces every opportunity to be better, work better and do better.
Our B Corp certification journey has been a long and rigorous one. It asked us to reflect on everything about our company from the vendors we work with to the people we hire to the way we operate. Even more, it inspired us to think deeply about the kind of company we want to become not only for ourselves but for the world.
So while our certifications is an undeniably B-IG thing for us, it isn’t the end of a journey, it’s the beginning of a new one — and a new chapter for Brains on Fire.
This is where things really start to get good.