Author: Amy Taylor

7 Marketing-Related Podcast Episodes You’ll Actually Enjoy Listening To

Podcasts, how do we love thee? Let us count the ways. (Actually, that list would go on for a long, long while…and who has time for that?) Fun fact: there are a lot of boring marketing podcasts out in the podosphere. You know the ones. You start listening with the best of intentions, and eight …

Sins of the Search (And Other Advice for Job Applicants)

Ah, the mighty job search. There’s nothing quite like it. One part thrilling possibility, one part daunting dance, all parts wondering if a cover letter is still necessary this day in age. (We regret to inform you that yes it is.) We’ve been doing a little hiring around Brains on Fire over the past couple …

Literacy Month 2018

It’s no secret that we’re a team of word nerds and bookworms. In honor of National Literacy Month, we’ve collected some recommended industry reads from our own bookshelves. This list pairs well with a cup of tea and a rainy weekend.   The Culture Code: The Secrets of Highly Successful Groups, Daniel Coyle Recommended by: …

Simplicity Shouldn’t Be a Bad Word

It has been said that there are two types of people in the world. That’s a bold claim – and perhaps not an entirely useful one in an era where everybody seems divided; forced to choose a side on everything from politics to whether that dress was black and blue or gold and white. Then …

Six Things I’ve Learned About Being a Copywriter

“The mind thinks in pictures, you know. One good illustration is worth a thousand words. But one clear picture built up in the reader’s mind by your words is worth a thousand drawings, for the reader colors that picture with his own imagination, which is more potent than all the brushes of all the world’s …

When & How to Disclose – Influencer Edition

If you work in marketing in the year 2018, chances are you’re also working with influencers on behalf of your client brands. If you’re not, you may want to take a moment to review the stats below on the impact of influencer marketing: 70% of millennial consumers are influenced by the recommendations of their peers …

B Inspired: GladRags

What’s your brand story/founder story? GladRags was founded in 1993 by Brenda Mallory, who was cloth diapering her daughter when she had an aha! moment. She started making GladRags in her spare bedroom and quickly realized she was on to something. We’re still a small business with big ideas: to make washable cloth menstrual pads …

B Inspired: United by Blue

  One of the greatest things about being a B Corp is meeting other companies committed to using their brands for good. In the months ahead, we’ll be introducing you to some of the B Corps who inspire us. Starting with the good folks at United by Blue. What is your brand mission/vision? For every …

In the Mood

When we sit down (or stand up, depending on what kind of desk you prefer) to develop a brand identity, it doesn’t happen in a silo. (Not much happens in a solo silo at Brains on Fire, to be honest.) We try to bring as many brains to the table as possible, whenever possible. AEs …

Free Stock Photo Sites That Don’t Suck 2.0

A few years ago, we wrote a post about Free Stock Photos that Don’t Suck. That post has been one of our most popular over the years. The fact that people are still finding it using search phrases like “where can I find stock photos that aren’t ugly” and “non-sucky stock photos” would seem to suggest …

8 Lessons Learned at WOMMA Summit

Moe and I recently had the opportunity to attend the WOMMA Summit in NYC (along with Robbin and Geno). It was a whirlwind 48 hours, and we left The Big Apple with some big things to think about. If you weren’t able to make it, never fear. We’ve curated our top WOMMA takeaways for you in …

Do Good Sh*t on 4/4 with Good Four

Doing good has always been a core tenet of Brains on Fire. There’s never been any doubt in our mind that the brands that matter are those with a higher purpose that goes beyond a transaction. Brands that stand for something and fight against injustice in the world however they can. Brands that treat people …

Social Media Manager (NCTE)

*This is a courtesy job posting on behalf of our client, NCTE. Please apply directly to NCTE as noted below, not through the Brains on Fire website.  ABOUT The National Council of Teachers of English (NCTE) is a proud champion and advocate for English and language arts teachers and learning. We’re reinvigorating the education conversation by …

Internview: Kylee

What is your past history with Brains on Fire? I worked at Brains on Fire during the summer of 2015 as a Community Management Intern, and I loved it! At that time, the Community team consisted of only two people (not including myself), so it’s safe to say that Brains has grown a lot in …

Goals are Good

As part of our evolution into a B Corp, we have spent a lot of time over the past year thinking and talking about ways to create a strong, positive internal culture that not only supports doing great work, but also the development of happy, healthy humans. We’ll be sharing more about these new programs and perks in …

A Word on Words

“PHOSPHORESCENCE. Now there’s a word to lift your hat to.” -Emily Dickinson  As Chief Wordologist at Brains on Fire, it probably comes as no surprise that I like words. But one of the things I like most about words is that they are accessible to everyone. Once you know how to read, every thought, concept, rebellion, …

And the Color of the Year Award Goes To…

Well. It’s the most wonderful time of the year again. No, not Christmas. Pantone COLOR OF THE YEAR time! In case you’ve been living under a rock, once a year Pantone emerges from their presumably colorful lair and declares one color to rule them all. This year’s chosen one? Pantone 15-0343, “Greenery.” The award is supposed to …

Intern Halftime

With half her internship behind her, we recently checked in with Marissa to see how things are going in the life of a BOF intern…   WHEN IT COMES TO YOUR INTERNSHIP:   What has surprised you the most? There are so many projects people are working on! It’s fun to see and engage with the activities …

#Productivity

It’s Cyber Monday. The world is hard at work…at work…pretending to work, while secretly trolling Amazon for the best deals. For the first time in a long time, I am not joining them in the thrill of the deal chase. I have more than enough, which is a reality I have recently been forced to confront. …

NCFL is Hiring a Community Manager + Literacy Specialist

Are you plugged into literacy education trends, endlessly curious about the world, tech-knowledgeable, and social media savvy? If so, this may be just the opportunity for you. Our clients at the National Center for Families Learning are looking for a Community Manager and Literacy Specialist to join their team. Ideal candidate has experience in effective …