(From another page out of the internal book, Tequila Shots, Brains on Fire Style):
The cool thing about Love is that it always makes its way back to those who give it away. It works in relationships and it works in business. Wait a minute. Strike that. It works in relationships. Period. Business would not be business without relationships. So, we believe the quickest path to growth is to shower the people you Love with Love. Like J.T. says ” they’ll tell you the way that they feel. It’s really the only way to meaningful growth and success. You Love them. They Love you. They spread the Love. The Love comes back. And the whole thing just keeps going and going. Try it. It works.
Love is a verb. It’s what you DO even when you don’t feel like it.