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	<title>Comments on: So What.</title>
	<atom:link href="http://brainsonfire.com/blog/2008/07/16/so-what/feed/" rel="self" type="application/rss+xml" />
	<link>http://brainsonfire.com/blog/2008/07/16/so-what/</link>
	<description>Fascinating, Inspiring, Rewarding and Engaging kinded spirits.</description>
	<pubDate>Wed, 03 Dec 2008 07:07:39 +0000</pubDate>
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		<title>By: Joe</title>
		<link>http://brainsonfire.com/blog/2008/07/16/so-what/#comment-199653</link>
		<dc:creator>Joe</dc:creator>
		<pubDate>Thu, 16 Oct 2008 15:17:17 +0000</pubDate>
		<guid isPermaLink="false">http://brainsonfire.com/blog/?p=1260#comment-199653</guid>
		<description>This made me think - about sending messages - about our message - about our methods. Not much advertising does that. Thanks.</description>
		<content:encoded><![CDATA[<p>This made me think - about sending messages - about our message - about our methods. Not much advertising does that. Thanks.</p>
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		<title>By: Still using ‘so-so’ B2B marketing solutions? &#171; Training Marketer</title>
		<link>http://brainsonfire.com/blog/2008/07/16/so-what/#comment-179146</link>
		<dc:creator>Still using ‘so-so’ B2B marketing solutions? &#171; Training Marketer</dc:creator>
		<pubDate>Wed, 23 Jul 2008 20:31:36 +0000</pubDate>
		<guid isPermaLink="false">http://brainsonfire.com/blog/?p=1260#comment-179146</guid>
		<description>[...] Watch this so simple video from Greg Cordell, Chief Inspiration Officer at Brains on Fire: [...]</description>
		<content:encoded><![CDATA[<p>[...] Watch this so simple video from Greg Cordell, Chief Inspiration Officer at Brains on Fire: [...]</p>
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		<title>By: ..::Hasta La Creative, Baby::..</title>
		<link>http://brainsonfire.com/blog/2008/07/16/so-what/#comment-179109</link>
		<dc:creator>..::Hasta La Creative, Baby::..</dc:creator>
		<pubDate>Wed, 23 Jul 2008 16:55:00 +0000</pubDate>
		<guid isPermaLink="false">http://brainsonfire.com/blog/?p=1260#comment-179109</guid>
		<description>[...] A Lot With Two Letters  Greg Cordell, Chief Inspiration Officer at Brains on Fire, likes to do things just [...]</description>
		<content:encoded><![CDATA[<p>[...] A Lot With Two Letters  Greg Cordell, Chief Inspiration Officer at Brains on Fire, likes to do things just [...]</p>
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		<title>By: Spike</title>
		<link>http://brainsonfire.com/blog/2008/07/16/so-what/#comment-178296</link>
		<dc:creator>Spike</dc:creator>
		<pubDate>Fri, 18 Jul 2008 21:10:04 +0000</pubDate>
		<guid isPermaLink="false">http://brainsonfire.com/blog/?p=1260#comment-178296</guid>
		<description>Blissmonger in Residence. I love it.</description>
		<content:encoded><![CDATA[<p>Blissmonger in Residence. I love it.</p>
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		<title>By: Blissmonger</title>
		<link>http://brainsonfire.com/blog/2008/07/16/so-what/#comment-177908</link>
		<dc:creator>Blissmonger</dc:creator>
		<pubDate>Thu, 17 Jul 2008 14:09:11 +0000</pubDate>
		<guid isPermaLink="false">http://brainsonfire.com/blog/?p=1260#comment-177908</guid>
		<description>Brilliant! 

So simple, yet so profound.

So what, indeed.

God, I want to leave for Greenville. right. now. If I show up on your doorstep, will you take me in? I offer my services as blissmonger in residence.</description>
		<content:encoded><![CDATA[<p>Brilliant! </p>
<p>So simple, yet so profound.</p>
<p>So what, indeed.</p>
<p>God, I want to leave for Greenville. right. now. If I show up on your doorstep, will you take me in? I offer my services as blissmonger in residence.</p>
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		<title>By: So What? - New Marketing Solutions &#8212; Chompblast</title>
		<link>http://brainsonfire.com/blog/2008/07/16/so-what/#comment-177795</link>
		<dc:creator>So What? - New Marketing Solutions &#8212; Chompblast</dc:creator>
		<pubDate>Thu, 17 Jul 2008 00:52:16 +0000</pubDate>
		<guid isPermaLink="false">http://brainsonfire.com/blog/?p=1260#comment-177795</guid>
		<description>[...] Source: Brains on Fire [...]</description>
		<content:encoded><![CDATA[<p>[...] Source: Brains on Fire [...]</p>
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		<title>By: BIG Kahuna</title>
		<link>http://brainsonfire.com/blog/2008/07/16/so-what/#comment-177784</link>
		<dc:creator>BIG Kahuna</dc:creator>
		<pubDate>Wed, 16 Jul 2008 23:33:18 +0000</pubDate>
		<guid isPermaLink="false">http://brainsonfire.com/blog/?p=1260#comment-177784</guid>
		<description>Interesting video. Microsft did one similar:http://www.youtube.com/watch?v=knQKdhGmL8s

We don't do TV or Radio but I think it can still work if done differently. Gone are the days of goofy, meaningless commercials. 

Brands need to leverage their identities so that customers can connect. After all customers desire their company or product because of its brand identity. 

And I think the web needs to play a big part of traditional advertising. Engaging the customer through its brand identity could be a powerful way to go for TV and Radio.</description>
		<content:encoded><![CDATA[<p>Interesting video. Microsft did one similar:http://www.youtube.com/watch?v=knQKdhGmL8s</p>
<p>We don&#8217;t do TV or Radio but I think it can still work if done differently. Gone are the days of goofy, meaningless commercials. </p>
<p>Brands need to leverage their identities so that customers can connect. After all customers desire their company or product because of its brand identity. </p>
<p>And I think the web needs to play a big part of traditional advertising. Engaging the customer through its brand identity could be a powerful way to go for TV and Radio.</p>
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