Archive for November, 2007

Dismantling Marketing’s Fourth Wall

Tuesday, November 6th, 2007

As Spike mentioned yesterday, a team from Brains on Fire had the privilege of spending the weekend with 51 very active Fiskateers who were asked to gather in San Antonio for fellowship, education, and fun. What started as an efficient way to train crafters who could train others in their home areas on how [...]

Overheard in the Brains on Firesphere today…

Monday, November 5th, 2007

A Brain on Fire won’t burn in a closed mind.
-Greg Cordell, Chief Inspiration Officer
Apologies for the brief post. Carrie, VeeDub, Geno and I just returned from San Antonio where we hung out with 50 very passionate fans of Fiskars (Fisakteers) for three days. It was more powerful than words can describe right now. As [...]

Warms even a loyal mac-user’s heart

Friday, November 2nd, 2007

A couple of months ago we made the INC 5000 list of fastest growing companies in the US. And I have to tell you the truth, lately I have been annoyed with the goofy direct mails and pushy phone call I’ve have gotten because we are on this “list”.
But today I got this simple little [...]

Polygamous Weddings

Thursday, November 1st, 2007

Last week, Cordell and I went to a polygamous wedding in a Masonic Temple in New Orleans.
Now there’s a way to start a post.
The polygamous wedding in question was a conference concerning the link between creatives, media planners and account planners, and it was hosted by Trumpet in New Orleans. The Masonic Temple was [...]

WOMMA’s Word of Mouth Marketing Summit

Tuesday, October 30th, 2007

[ November 14, 2007 to November 15, 2007. ] Speaker: Geno Church
WOMMA’s Word of Mouth Marketing Summit
Las Vegas, NV

Geno will be leading a discussion on “Participation: The Right Way to Join the WOM Conversation.”
You know you need to join the conversation, now what? Taking that first step brings up a lot of questions about how to best navigate consumer forums.

Learn the safe and [...]

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