Archive for October, 2007

Happy Halloween!

Wednesday, October 31st, 2007

Well, it’s that time again! That time when we’re allowed… nay… encouraged to get all freaky with our bad selves. So here’s a little greeting in the Halloween spirit… from our team to yours!

Top row: Justin as the Redneck Zombie, Cordell as Keith Richards, Megan as Queen Elizabeth, Carrie as A Hot Chick, […]

WOMMA’s Word of Mouth Marketing Summit

Tuesday, October 30th, 2007

[ November 14, 2007 to November 15, 2007. ] Speaker: Geno Church
WOMMA’s Word of Mouth Marketing Summit
Las Vegas, NV

Geno will be leading a discussion on “Participation: The Right Way to Join the WOM Conversation.”
You know you need to join the conversation, now what? Taking that first step brings up a lot of questions about how to best navigate consumer forums.

Learn the safe and […]

Word of Mouth Marketing for Independent Farmers

Tuesday, October 30th, 2007

[ October 27, 2007; ] Speaker: Virginia Miracle
Heart of Maine Resource Conservation & Development
Bangor, Maine

VeeDub will be visiting with the agricultural gurus in the US’s Northeastern-most state to discuss how word of mouth tools and techniques can benefit their businesses.

Spike speaking at Private Event

Tuesday, October 30th, 2007

[ October 26, 2007; ] Speaker: Spike Jones
Marcus Hotels General Managers Meeting (Private Event)
Las Vegas, NV

Ch-Ch-Ch-Ch-Changes

Tuesday, October 30th, 2007

There are some new developments at the Brains on Fire lair.
1) Happy new blog! Yes. It was time. So after – what – like 2.5 years, we’ve changed the design on the blog. (And we welcome your comments.) You’ll notice a few new things:
a) The FIRE CAM is, indeed, our YouTube videos. Here you’ll find […]

Have you seen the new Apple iTouch ad?

Tuesday, October 30th, 2007

It’s CGM, baby!
Via Wired:
After Apple fanatic Nick Haley posted his homemade iPod Touch commercial to YouTube last month, a few ad execs at the Cupertino based company saw it. But rather than send him a cease-and-desist letter, they bought his ad, flew him out to Los Angeles to reshoot it in high def, and will […]

Lessons from Wood Prairie Farm

Monday, October 29th, 2007

I had the unique pleasure of spending this weekend in picturesque Bangor, Maine with a group independent farmers interested in how they might further grow their business through word of mouth marketing. Independent is indeed the key word here - these folks all run very different types of operations and take great pride in doing […]

Just ask.

Thursday, October 25th, 2007

I am sitting at my desk after having just read the results of an online internal survey we just did at Brains on Fire called a “happiness survey”.
I got the idea from this article about Whole Foods.
Basically we asked some simple questions: Do you like coming to work? Are you happy with your salary? […]

Save Gocco

Wednesday, October 24th, 2007

I know, I know. I didn’t know what a Gocco was either until our founder sent me this NYT Magazine article (thanks, Mike!). Well, it turns out that a Gocco is a Japanese-made screen-printing device that makes it easy for crafters to make things like greeting cards and such. Still confused? Here’s the low-down:
The Gocco […]

Mark Cuban is my “Friend”

Tuesday, October 23rd, 2007

OK OK, I don’t really “know” Mark Cuban in the traditional sense - we’ve never met in person, I don’t have his cell phone number, he has no idea who I am, etc, but through the magic of Facebook, he is my “friend”. I began playing with Facebook a few months ago and, in […]