Our own Mr. Steve - Guest Services - directed me to this article today.  It ran a few months ago, but I think it’s worth bringing up.  What is it?  It’s a list of some of the above-and-beyond benefits that companies across the US offer to their employees.  From a fully stocked fishing pond to [...]

Warning: Shameless plug ahead 
Listen in on this FREE American Marketing Association webcast this Thursday (11/16) at 1:00pm EST as Brains on Fire joins forces with Umbria, Inc. to talk about the benefits of listening closely to the chatter in the blogosphere.
In particular, our own Geno Church will be presenting with Howard Kaushansky, President of Umbria, [...]

Well, I skipped last week’s assignment, so I wanted to make sure that you still had something to mull over for this weekend… so what are the memories, ideas, images, sounds, smells, people, characters, animals, etc., etc., etc. that come to mind when you hear the words AGGRESSIVE and PROUD?
Join the conversation by emailing curiosityteam@brainsonfire.com, [...]

Last night I was at a local downtown hangout chatting with friends. One person at the table had recently moved back to town and gotten a job at Sticky Fingers – a regional (southeast) restaurant chain that specializes in Memphis-style BBQ and ribs. Of course, we asked her how she liked it and she proceeded [...]

Over the summer, I wrote a post praising Dell for dipping a toe into the blogosphere. Still smarting from the deep burns caused by the Jeff Jarvis Dell Hell incident of summer 2005, they could have chosen to stick their corporate head in the sand and continue to ignore the cruel cruel blogosphere. [...]

Yes, I am addicted to LOST too. So last night Lost left me hanging until February — just because they can.
In the last scene Jack told Kate to remember the story he told her when they first crashed on the beach. (I can’t believe I just typed that sentence.) Well, I couldn’t remember Jack’s story [...]

No, this is not a belated post about yesterday’s election. As I blogged a few weeks ago, the Word of Mouth Marketing Association’s December Issues Summit will include a track of sessions that generated, presented, and selected by the membership. 15 great ideas were turned in and now it’s time to select the [...]

I was in an internal meeting yesterday and Cordell uttered these words: “A huge danger companies – and marketing departments – face is getting bored with their own messaging.” As soon as something is starting to sink in out there in the public, the marketing department tends to get bored with it. So, for no [...]

So brother Sernovitz – the head guru of the Word of Mouth Marketing Association – sent a few copies of his new book, Word of Mouth Marketing: How Smart Companies Get People Talking, our way. I finally got the chance to read mine and thought I’d share my impressions.
Here’s the part that I tell you [...]

And they don’t have a clue.
My fourteen year old daughter and her friends are constantly “getting ready” to go somewhere. It’s hard for me to watch them as they go from bathroom to bedroom looking for that perfect outfit, straightening their hair and “doing” their eyes. Because to me there is just nothing more beautiful [...]