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	<title>Comments on: Marketing Numbers That Are Good to Know</title>
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	<link>http://brainsonfire.com/blog/2006/08/28/marketing-numbers-that-are-good-to-know/</link>
	<description>Fascinating, Inspiring, Rewarding and Engaging kinded spirits.</description>
	<pubDate>Mon, 13 Oct 2008 08:46:24 +0000</pubDate>
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		<title>By: Lothar Fritsch</title>
		<link>http://brainsonfire.com/blog/2006/08/28/marketing-numbers-that-are-good-to-know/#comment-29360</link>
		<dc:creator>Lothar Fritsch</dc:creator>
		<pubDate>Mon, 19 Feb 2007 15:12:59 +0000</pubDate>
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		<description>corporations provide jobs for the people that want to make money in a relatively safe career environment instead of an entrepreneurial setting of their own device</description>
		<content:encoded><![CDATA[<p>corporations provide jobs for the people that want to make money in a relatively safe career environment instead of an entrepreneurial setting of their own device</p>
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		<title>By: McGraw on Marketing™ &#187; Dell: How to alienate the customer (ignore them)</title>
		<link>http://brainsonfire.com/blog/2006/08/28/marketing-numbers-that-are-good-to-know/#comment-6134</link>
		<dc:creator>McGraw on Marketing™ &#187; Dell: How to alienate the customer (ignore them)</dc:creator>
		<pubDate>Wed, 30 Aug 2006 16:41:43 +0000</pubDate>
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		<description>[...] Now, after reading about Dell, I stumble across this post at Brains on Fire regarding a study done by Strativity. More than 87% of the businesses that responded admited that they didn&#8217;t know the annual value of their customers. More than 91% didn&#8217;t know what it cost them to attract a new customer. [...]</description>
		<content:encoded><![CDATA[<p>[...] Now, after reading about Dell, I stumble across this post at Brains on Fire regarding a study done by Strativity. More than 87% of the businesses that responded admited that they didn&#8217;t know the annual value of their customers. More than 91% didn&#8217;t know what it cost them to attract a new customer. [...]</p>
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		<title>By: patmcgraw</title>
		<link>http://brainsonfire.com/blog/2006/08/28/marketing-numbers-that-are-good-to-know/#comment-6129</link>
		<dc:creator>patmcgraw</dc:creator>
		<pubDate>Wed, 30 Aug 2006 15:53:40 +0000</pubDate>
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		<description>They're measuring the size of their paychecks and bonuses in order to buy those larger homes, cars and boats.  Remember that something like 97% of businesses in America are classified as 'small' which is a nice way of saying 'the owner's personal retirement plan'.  That's why books like 'Don't Sweat the little Stuff' are so popular.  :)</description>
		<content:encoded><![CDATA[<p>They&#8217;re measuring the size of their paychecks and bonuses in order to buy those larger homes, cars and boats.  Remember that something like 97% of businesses in America are classified as &#8217;small&#8217; which is a nice way of saying &#8216;the owner&#8217;s personal retirement plan&#8217;.  That&#8217;s why books like &#8216;Don&#8217;t Sweat the little Stuff&#8217; are so popular.  <img src='http://brainsonfire.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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		<title>By: Marketing Numbers That Are Good to Know &#171; Building Better Restaurants</title>
		<link>http://brainsonfire.com/blog/2006/08/28/marketing-numbers-that-are-good-to-know/#comment-6040</link>
		<dc:creator>Marketing Numbers That Are Good to Know &#171; Building Better Restaurants</dc:creator>
		<pubDate>Mon, 28 Aug 2006 19:32:10 +0000</pubDate>
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		<description>[...] Source: http://brainsonfire.com/blog/marketing-numbers-that-are-good-to-know/ [...]</description>
		<content:encoded><![CDATA[<p>[...] Source: <a href="http://brainsonfire.com/blog/marketing-numbers-that-are-good-to-know/" rel="nofollow">http://brainsonfire.com/blog/marketing-numbers-that-are-good-to-know/</a> [...]</p>
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		<title>By: Chris Ray</title>
		<link>http://brainsonfire.com/blog/2006/08/28/marketing-numbers-that-are-good-to-know/#comment-6034</link>
		<dc:creator>Chris Ray</dc:creator>
		<pubDate>Mon, 28 Aug 2006 17:22:15 +0000</pubDate>
		<guid isPermaLink="false">http://brainsonfire.com/blog/marketing-numbers-that-are-good-to-know/#comment-6034</guid>
		<description>Unreal...makes you wonder what they are measuring.</description>
		<content:encoded><![CDATA[<p>Unreal&#8230;makes you wonder what they are measuring.</p>
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