Archive for April, 2006

Another Bad Naming Idea

Thursday, April 27th, 2006

When all else fails, revert back to the alphabet soup.

Fight Club

Wednesday, April 26th, 2006

Three simple rules.

Happy Birthday to the Brains on Fire Blog

Monday, April 24th, 2006

Our blog turned one year old on Sunday.

“Are you safe?”

Monday, April 24th, 2006

Sometimes the simplest things make the biggest difference.

Thanks for showing your pride.

Friday, April 21st, 2006

Now could ya clean that toilet for free while I lay off your friends and cut your salary? Thanks.

A Flick by Any Other Name…

Thursday, April 20th, 2006

The movie Snakes on a Plane starring Samuel L Jackson isn’t coming out for months, but you have probably already heard a lot about it. Normally, movie pre-release “news” would be the result of the studio marketers or the tabloids touting celebrity romance, but the story here is about the extensive audience anticipation of […]

Why do we need to name things?

Tuesday, April 18th, 2006

When a company shares it’s name, they indeed open a door.

This Just In From the Keepers of WOM

Tuesday, April 18th, 2006

Some big news from the Word of Mouth Marketing Association

I Still Have Hope

Tuesday, April 18th, 2006

What hit me in the gut like a Tyson right hook was this editorial from the State newspaper. The paper is on our side - the side of the youth, but we don’t have a voice with the legislators of this state. But there are voices that are heard. And they did some really cool buzz marketing in a West Columbia bar.

Using Struggling Mediums to Help Struggling Mediums

Tuesday, April 18th, 2006

Is it possible to use one to save the other?