Funny, isn’t it?

January 27th, 2006

As I sat among kindred spirits at the recent WOMMA conference (BIG kudos to Andy and his crew for pulling off this amazing event), I heard these words:

Be authentic.
Build trust.
Listen first, then talk.
Appreciate.
Be approachable.
Honesty. Always.
If you have a soul, people will respond.
Tell your story in such a way that even a five year old can repeat it.
Let people know what you stand for.

It struck me that the very things that make a person remarkable, also make a company remarkable.

Other posts by Robbin.

2 Responses to “Funny, isn’t it?”

  1. johnmoore (from Brand Autopsy) says:

    Totally agree with ya Robbin. In fact, when you think about it … isn’t brand management really reputation management? And like personal reputations, brand reputations are earned and not built. They are built upon actions and not words.

  2. David Maister's Passion, People and Principles says:

    Carnival of the Capitalists - January 22, 2007…

    It is my pleasure to host this week’s edition of Carnival of the Capitalists as promised (or threatened) — a collection of blog articles about business and economics submitted for review….

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