http://brainsonfire.com/blog/2005/06/28/a-note-on-trying-to-be-all-things-to-all-people/ Fascinating, Inspiring, Rewarding and Engaging kinded spirits. Mon, 13 Oct 2008 09:15:38 +0000 http://wordpress.org/?v=2.5.1 http://brainsonfire.com/blog/2005/06/28/a-note-on-trying-to-be-all-things-to-all-people/#comment-208 John Moore (from Brand Autopsy) Mon, 20 Feb 2006 22:27:59 +0000 http://66.179.63.58/blog/a-note-on-trying-to-be-all-things-to-all-people/#comment-208 reminds me of Jaguar's move to introduce an entry-level $28-$30K Jag a few years back. I imagine Jaguar drivers shelling over $65K+ for a Jag weren't too pleased their brand could be had for less than half what they spent. reminds me of Jaguar’s move to introduce an entry-level $28-$30K Jag a few years back. I imagine Jaguar drivers shelling over $65K+ for a Jag weren’t too pleased their brand could be had for less than half what they spent.

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